Privacy Policy V1.0

Renu Bio Health Ltd. (“we,” “us,” or “our”), doing business as Rocky Morning, operates the website https://www.rocky-morning.com (the “Site”). ThisPrivacy Policy explains what personal data we collect, how we use it, when we share it, and your legal rights.

1. Information We Collect

1.1 Device Information (automatically collected)

  • Web browser & version, IP address, time zone
  • Cookies and tracking technologies
  • Pages viewed, navigation paths, referral source, and     interaction data

1.2 Order Information

When you place or attempt to place an order, we collect:

  • Name, billing & shipping address, email, phone number
  • Payment method (e.g. Stripe, Shopify Payments—actual card data     processed securely via PCI‑compliant services

1.3 Additional Data

  • User-generated content (reviews, messages, UGC)
  • Marketing preferences (opt‑in status, engagement behaviour)
  • Customer service correspondence (email, chat transcripts)
  • Purchased contact lists (if applicable), event sign-ups, or     offline data (“Other Information”)

1.4 What We Mean by "Personal Information"

All of the above categories arecollectively “Personal Information.”

2. How We Use Your Personal Information

Purpose

Data Used

Legal Basis
(GDPR) / PIPEDA

Description

Processorders & payments
Order Information
Contract
To fulfill your purchase and communicate order status
Transaction & invoice emails
Order Information
Contract
Confirmations and support-related correspondence
Fraud detection & security
Device+ Order Information
Legitimate Interest
Protect customers and our operations
Analytics & site optimization
Device Information
Consent
Improve performance & user experience
Email marketing & remarketing
Device + Order + Marketing
Consent
Promotional messages (only if you've opted in)
Legal compliance & enforcement
All categories
Legal Obligation
Respond to lawful requests or enforce our rights

3. Cookies & Tracking Technologies

We use the following types of cookies:

  • Essential: security, shopping cart, login sessions
  • Functional: language preference, interface settings
  • Analytics & Marketing: Google Analytics, Facebook Pixel (used only with your explicit consent)

You’ll see a cookie consent bannerwhen you first visit the Site. Use our Cookie Preference Center to grantor withdraw consent at any time. You may also disable cookies through yourbrowser settings, though doing so may affect Site performance or functionality.

4. Sharing & Third-Party Processors

4.1 Service Providers

We share Personal Information with trustedthird parties only to the extent needed — including Shopify (eCommerceplatform), payment processors (e.g. Stripe), email & SMS platforms (e.g.Mailchimp), analytics providers (e.g. Google), shipping couriers, andIT/security vendors.

4.2 Compliance with Laws

We may disclose data to comply with laws, regulatory requests, subpoenas, or to protect our legal rights and user safety.

4.3 Marketing & Advertising Partners

If you consent, we may share pseudonymizedor hashed identifiers (e.g. email hashes) with ad networks (Facebook, GoogleAds) to serve personalized ads. You can opt out via our preference center or the Digital Advertising Alliance portal.

5. International Data Transfers

We operate from Canada and may transfer EU or UK Personal Information to Canada or the U.S. under Standard ContractualClauses (SCCs) approved under GDPR Chapter V. You may request a copy of those SCCs by emailing cs@renubiohealth.com.

6. Your Rights (GDPR & PIPEDA)

6.1 Access & Correction

You may request access to any Personal Information we hold about you and ask for corrections if it is inaccurate.

6.2 Deletion & Restriction

Ask to have your data deleted or processing restricted where legally applicable (e.g. for marketing, profiling).

6.3 Consent Withdrawal

You can withdraw consent for cookies or marketing at any time through the preference center or by contacting us.

6.4 Data Portability

You may request a digital copy of your detain machine-readable format, where applicable.

6.5 To Object (GDPR)

You can object to processing based on egitimate interest (e.g. analytics). We will honor valid requests unless we have an overriding legitimate purpose.

6.6 Complaint Rights

  • EU/UK residents may file a complaint with your local Data Protection Authority.
  • Canadian residents may contact the Office of the Privacy Commissioner of Canada.

7. Data Retention

Data Type

Retention Period

Order & billing records
7 years (per Canada Revenue Agency)
Analytics data
24 months
Marketing consent history
Until revoked
Customer service records
3 years
After expiry, data is securely
deleted or anonymized

8. Children’s Privacy

We do not knowingly collect personal information from anyone under 16 years old without verifiable parental consent. If you are under 16, please ask your parent or guardian before using the Site.

9. Security & Breach Notification

We protect Personal Information using industry-standard security controls (SSL/TLS encryption, data access protocols, firewalls, encryption at rest).
In the event of a breach that risks individual rights, we will notify affected individuals and relevant regulators within 72 hours, in line with PIPEDA and GDPR requirements.

10. Do Not Track Signals

Our Site does not adjust behavior based on browser “Do Not Track” settings. You can manage tracking preferences via our Cookie Preference Center or your browser settings.

11. Changes to This Policy

We may revise this Privacy Policy to reflect operational, legal, or technological changes. We'll update the “Last updated” date, and notify you of material changes via email or a notice on the Site. Continued use of the Site implies acceptance of any updates.

12. Contact Information

If you have questions or wish to exercise your privacy rights, contact us at:

Renu Bio Health Ltd. (DBA Rocky Morning)
#109–3855 Henning Dr., Burnaby, BC V5C 6N3, Canada
Email: cs@renubiohealth.com
Phone: 604-227-4168

13. Health Disclaimer (Nutraceutical Notice)

Our products are not intended todiagnose, treat, cure, or prevent any disease. Statements about products have not been evaluated by Health Canada or the FDA. Please consult a healthcare professional before using any supplements.